Statistic analysis in market research Training Course

Course Code



28 hours (usually 4 days including breaks)


Interest in the subject of market research, good knowledge of SPSS and statistics indicated completion of training "Statistics with SPSS Predictive Analytics SoftWare"


Goal: Improving consumer behavior researcher workshop products and services

Addressees  The researchers, market analysts, managers and employees of marketing departments, sales departments primarily pharmaceutical and FMCG, students of socio-economic and everyone interested in market research

Course Outline

Module 1 Quantitative research

  • Pre-treatment results
    • check the accuracy of the database
    • control of missing data
    • weighting observations
  • Statistical models
    • multiple regression
    • conjoint analysis
    • classification trees
  • Automate procedures in tracking studies
  • Analysis of data from a marketing experiment
  • The report and draw conclusions

Module 2 Qualitative Research

  • The transformation of qualitative data into a quantitative
  • Statistical models for qualitative data



Bookings, Prices and Enquiries

Private Classroom

From 8000EUR

Private Remote

From 7000EUR (17)

Public Classroom

Location Date Course Price [Remote/Classroom]
Bilbao 2018-12-04 09:30:007000EUR / 8000EUR
Malaga City Center2018-12-18 09:30:007000EUR / 8000EUR
Valencian Community2018-12-31 09:30:007000EUR / 8000EUR
Barcelona City2019-01-01 09:30:007000EUR / 8000EUR
Madrid, Chamartín business area2019-01-15 09:30:007000EUR / 8000EUR
Bilbao 2019-01-29 09:30:007000EUR / 8000EUR
Malaga City Center2019-02-11 09:30:007000EUR / 8000EUR
Valencian Community2019-02-25 09:30:007000EUR / 8000EUR
Barcelona City2019-02-25 09:30:007000EUR / 8000EUR
Madrid, Chamartín business area2019-03-11 09:30:007000EUR / 8000EUR
Bilbao 2019-03-26 09:30:007000EUR / 8000EUR
Malaga City Center2019-04-08 09:30:007000EUR / 8000EUR
Barcelona City2019-04-22 09:30:007000EUR / 8000EUR
Valencian Community2019-04-22 09:30:007000EUR / 8000EUR
Madrid, Chamartín business area2019-05-06 09:30:007000EUR / 8000EUR
Cannot find a suitable date? Choose Your Course Date >>Too expensive? Suggest your price

Course Discounts

Course Venue Course Date Course Price [Remote / Classroom]
Node.js for JavaScript Developers Malaga City Center Mon, 2018-11-19 09:30 4050EUR / 4850EUR
Apache Solr - Full-Text Search Server Barcelona City Wed, 2018-11-21 09:30 2700EUR / 3300EUR
MATLAB Fundamentals Madrid, Chamartín business area Wed, 2018-12-05 09:30 4725EUR / 5525EUR
The Compliance and MLRO Refresher Programme Madrid, Chamartín business area Mon, 2019-04-01 09:30 1575EUR / 1975EUR
R Programming for Finance Barcelona City Mon, 2019-04-08 09:30 6300EUR / 7300EUR

Course Discounts Newsletter

We respect the privacy of your email address. We will not pass on or sell your address to others.
You can always change your preferences or unsubscribe completely.

Some of our clients

is growing fast!

We are looking to expand our presence in Spain!

As a Business Development Manager you will:

  • expand business in Spain
  • recruit local talent (sales, agents, trainers, consultants)
  • recruit local trainers and consultants

We offer:

  • Artificial Intelligence and Big Data systems to support your local operation
  • high-tech automation
  • continuously upgraded course catalogue and content
  • good fun in international team

If you are interested in running a high-tech, high-quality training and consulting business.

contact us right away!