Statistic analysis in market research Training Course

Course Code

samr

Duration

28 hours (usually 4 days including breaks)

Requirements

Interest in the subject of market research, good knowledge of SPSS and statistics indicated completion of training "Statistics with SPSS Predictive Analytics SoftWare"

Overview

Goal: Improving consumer behavior researcher workshop products and services

Addressees  The researchers, market analysts, managers and employees of marketing departments, sales departments primarily pharmaceutical and FMCG, students of socio-economic and everyone interested in market research

Course Outline

Module 1 Quantitative research

  • Pre-treatment results
    • check the accuracy of the database
    • control of missing data
    • weighting observations
  • Statistical models
    • multiple regression
    • conjoint analysis
    • classification trees
  • Automate procedures in tracking studies
  • Analysis of data from a marketing experiment
  • The report and draw conclusions

Module 2 Qualitative Research

  • The transformation of qualitative data into a quantitative
  • Statistical models for qualitative data

Bookings, Prices and Enquiries

Private Classroom

From 8000EUR

Private Remote

From 7000EUR (38)

Public Classroom

Cannot find a suitable date? Choose Your Course Date >>Too expensive? Suggest your price

Course Discounts

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Cassandra Administration Zaragoza Center Thu, 2018-05-03 09:30 2600EUR / 3200EUR
Business Process Management Granada Mon, 2018-05-07 09:30 7500EUR / 8700EUR
Comprehensive BPMN 2 - From Analysis to Execution A Coruña Mon, 2018-05-07 09:30 7500EUR / 8700EUR
Fundamentals of Cassandra DB Bilbao Wed, 2018-05-09 09:30 3900EUR / 4700EUR
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Fundamentals of Devops Ibiza Mon, 2018-05-14 09:30 4500EUR / 5300EUR
Python for Natural Language Generation Barcelona City Mon, 2018-05-14 09:30 4500EUR / 5300EUR
Python and Spark for Big Data (PySpark) Malaga City Center Mon, 2018-05-14 09:30 4500EUR / 5300EUR
Visual Basic for Applications (VBA) in Excel - Advanced Bilbao Mon, 2018-05-14 09:30 3900EUR / 4700EUR
Hadoop for Data Analysts Valencian Community Thu, 2018-06-14 09:30 3672EUR / 4272EUR
Distributed Messaging with Apache Kafka Madrid, Chamartín business area Wed, 2018-06-27 09:30 2970EUR / 3570EUR
Blockchain Development: From Ethereum to Hyperledger Malaga City Center Tue, 2018-07-31 09:30 4500EUR / 5300EUR
Introduction to R Barcelona City Mon, 2018-09-03 09:30 3510EUR / 4310EUR
jBPM for Process Designers Barcelona City Mon, 2018-09-10 09:30 4626EUR / 5626EUR

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