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 Duration 14 hours

Course Outline

Adobe Creative Cloud Workflow Essentials

  • Examining the role of Photoshop, Illustrator, Premiere Pro, and After Effects in a business content workflow.
  • Selecting the appropriate application for graphics, video, and motion tasks.
  • Organizing files, libraries, linked assets, and project folders to facilitate efficient team collaboration.

Creating Polished Graphics with Photoshop

  • Utilizing layers, smart objects, masks, selections, and adjustment tools.
  • Retouching and optimizing images for campaigns, presentations, websites, and social media.
  • Practical exercise: Construct a branded promotional visual from provided assets.

Building Reusable Brand Assets with Illustrator

  • Designing and refining vector shapes, icons, logos, and supporting graphic elements.
  • Applying typography, color, and layout choices to reinforce brand consistency.
  • Practical exercise: Develop a set of reusable business graphics or marketing assets.

Editing Business Video in Premiere Pro

  • Importing and organizing media, creating sequences, and managing an efficient editing workflow.
  • Refining cuts, adding titles and transitions, and preparing content for internal or marketing purposes.
  • Enhancing video with basic color correction, audio cleanup, and export settings for common channels.
  • Practical exercise: Edit a short promotional or internal communication video.

Producing Simple Motion Graphics with After Effects

  • Working with compositions, layers, keyframes, and essential animation controls.
  • Creating animated text, logo reveals, and simple motion elements for digital content.
  • Practical exercise: Produce a short animated intro, title sequence, or social media motion asset.

Integrating Projects Across Applications

  • Transferring and updating assets between Photoshop, Illustrator, Premiere Pro, and After Effects.
  • Exporting and packaging deliverables for web, presentations, social media, and internal communications.
  • Practical exercise: Combine graphics, video, and animation into one final content piece.

Review and Practical Best Practices

  • Applying workflow tips for faster production, cleaner file management, and more consistent output.
  • Reviewing participant work and identifying realistic improvements for workplace projects.
  • Planning next steps for continued practice and team adoption following the training.

Requirements

  • Fundamental knowledge of Adobe Creative Cloud applications and standard design workflows.
  • Experience in creating basic graphics, editing images, or working with short-form video content.
  • Proficiency in using a computer for creative tasks, including managing files and folders.

Target Audience

  • Marketing and communications professionals responsible for creating visual content for business use.
  • Designers and content creators looking to optimize their Adobe workflow across multiple applications.
  • Corporate teams involved in graphic design, video editing, and digital content production.

Custom Corporate Training

Training solutions designed exclusively for businesses.

  • Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
  • Flexible Schedule: Dates and times adapted to your team's agenda.
  • Format: Online (live), In-company (at your offices), or Hybrid.
Investment

Price per private group, online live training, starting from 2900 € + VAT*

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