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Course Outline
Introduction to Generative Media on Vertex AI
- Overview of Veo, Imagen, Chirp, and Lyria
- Use cases across industries
- Hands-on lab: setting up the Vertex AI environment
Image Generation with Imagen
- Prompt design for high-quality images
- Style, consistency, and branding considerations
- Hands-on lab: creating product imagery
Video Creation with Veo
- Text-to-video workflows
- Editing and refining generative video content
- Hands-on lab: generating short marketing videos
Speech and Audio with Chirp
- Text-to-speech and speech-to-text capabilities
- Voice cloning and accessibility applications
- Hands-on lab: creating branded audio content
Music Generation with Lyria
- Generative composition for different genres
- Integrating music into marketing and media campaigns
- Hands-on lab: producing background music
Combining Media Modalities
- Chaining outputs across models (image + audio + video)
- Building multimodal workflows for storytelling
- Hands-on lab: creating a complete multimedia campaign asset
Enterprise Deployment and Best Practices
- Ethical considerations and brand safety
- Optimizing workflows for scale and compliance
- Case studies of enterprise adoption
Summary and Next Steps
Requirements
- Experience with cloud-based tools and APIs
- Basic understanding of generative AI concepts
- Familiarity with media workflows (image, video, or audio)
Audience
- Content creators
- Marketing teams
- Product managers
- Developers
14 Hours
Custom Corporate Training
Training solutions designed exclusively for businesses.
- Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
- Flexible Schedule: Dates and times adapted to your team's agenda.
- Format: Online (live), In-company (at your offices), or Hybrid.
Price per private group, online live training, starting from 3200 € + VAT*
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Testimonials (1)
Overall, the training was very informative, the trainer provided different use case scenario and exercises so we can be familiarized with the Vertex AI application.
